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Just White Hat
Generative Engine Optimization Service

Learns, Adapts, and Outranks!
‍Dubai’s First GEnerative Engine Optimization (GEO) Agency

As search behavior shifts from traditional clicks to AI-generated answers, one thing is clear: brands that adapt first, win faster. At Just White Hat, we help you earn a dominant presence in tools like Google’s AI Overviews, ChatGPT, Bing Copilot, Perplexity, and other generative search platforms.

We don’t chase AI SEO, we optimize for it. By combining technical SEO expertise with real-world testing inside generative tools, we engineer content that’s designed to be cited, surfaced, and trusted by AI.

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Why Choose Us

Delivering gEO Success stories in mena and Beyond

Partnering with global powerhouses, we don’t just hit KPIs, we blow past them. Backed by serious resources and a results-driven team, we deliver rapid, measurable growth that moves the needle.

erika

Enabled ChatGPT discoverability by aligning content with semantic entities and legal FAQs

pubity media

ChatGPT and AI aggregators now contributing thousands of monthly sessions

Besoji

3.2x increase in organic leads from geo pages

Moniify

Early traction from trending fintech topics while building AI-friendly evergreen content.
1,100+ monthly clicks from geo-specific queries

Campaign KPI's:
Rolled out geo-targeted landing pages for “flight delay compensation + [airline] + [region/state]”. Geo pages now rank for terms like “EU 261 Texas flights” and “Southwest compensation California”. First ChatGPT referral sessions detected within 30 days

Campaign KPI's:
Enabled structured metadata for ChatGPT summarization and rich entitiesWeb Stories + ChatGPT-compliant article formats deployed across top-performing categories

Geo-based viral content ranks top in Google & Bing Discover
Generative traffic tripled MoM since April 2025

Campaign KPI's:
Generative AI platforms now driving 10%+ of monthly assisted traffic. Embedded structured location schema and GMB deep links. Designed content for high matchability with ChatGPT service queries

Generative AI platforms now driving 10%+ of monthly assisted traffic
Achieved Top 3 Map Pack rankings in all Emirates

Campaign KPI's:
Optimized articles for featured snippets and ChatGPT search intent. Created modular, generative-ready content pillars .

AI sources accounts for 22% of total early sessions
Organic sessions reached 4,300+/month

Why Choose Just White Hat as Your ai seo Agency?

We’re not just following the next trend, we’re creating it. As a leading GEO SEO agency, we help brands get placed in AI-generated responses across platforms like Google’s SGE, Bing Copilot, ChatGPT, and more.

Let’s get your brand featured where decisions are being made, in real-time, AI-powered search with Just white hat GEO Service.

First-Mover Advantage
Real-time testing inside SGE, Perplexity, and ChatGPT
Credibility Engineering
Digital PR and authority stacking
Content Built for Generative Engines
Content mapped to AI prompts and user intent
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5.0 Based on 145 Reviews

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ClientClientClientClientClient

5.0 Based on 145 Reviews

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Custom strategy. No templates.

Innovative SEO Everytime

Seen the SERPs. Ruled the Top.

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SEO Sessions Delivered

Our Tools

Our GEO Tech stack

Chatgpt

Claude

Perpelxity

gemini

Webflow

AHREFS

Wordpress

WIX

How it Works?

Your GEO Success Path

phase 1
phase 2
phase 3

Accessibility

We prepare your website and content for visibility across AI-generated search results.

  • Perform in-depth audits to ensure crawlability and AI accessibility.
  • Implement advanced structured data and entity recognition.
  • Align website architecture with AI search requirements

optimisations

We don’t just target keywords,  we build contextual relevance that machines understand.

  • Enhance content with semantic SEO and natural language formatting.
  • Integrate schema markup and structured FAQs.
  • Optimize for featured snippets and generative summaries across tools like SGE, ChatGPT, and Perplexity

authority building

We build trust with the algorithms driving generative results.

  • Strengthen topical authority through expert-driven content and source mentions.
  • Build authoritative backlinks and digital signals for E-E-A-T.
  • Continuously test and monitor how your brand appears in generative search interfaces.
Partners

Brands We Worked With

GEO Service Verticals

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Verticals
Sweet Spots
Served Accounts
1. Travel GEO
Online Travel Agencies, Local Tour Agencies
09
2. Real Estate GEO
Real Estate Brokers & Builders
18
3. Publisher GEO
Any Niche or Publisher
49
4. Hemp & Cannabis GEO
B2C Cannabis E-Commerce GEO
05
5. Automotive GEO
Local Businesses, SAAS, Auctions, E-Commerce
23
6. Blockchain and Crypto GEO
Crypto Exchanges & Blockchains
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7. GPT GEO
Blogs, E-Commerce & Affliate Websites
02

Sheikh Bilal

Founder / Managing Director

Zaid Khan

SEO Team Lead

Haris Ali

SEO Project Manager

Frequently Asked Questions

What is Generative Engine Optimization (GEO)?

Generative Engine Optimization is the practice of optimizing your content to be included in the answers generated by AI tools like Google's SGE, Bing Copilot, and ChatGPT. Instead of focusing on search rankings, GEO aims to ensure your content is referenced or synthesized directly in AI-generated respons

How is GEO different from traditional SEO?

Traditional SEO focuses on improving your position in search engine results pages (SERPs), while GEO focuses on making your content accessible, clear, and authoritative enough to be cited or used by generative AI models when answering user queries.

Why is GEO important in today’s search landscape?

 As AI-powered engines increasingly provide direct answers instead of listing links, being included in those answers is critical for visibility and authority. GEO ensures your content is structured and optimized to become part of the AI’s knowledge and output.

How can I optimize my content for generative AI responses?

Focus on producing clear, fact-based, and structured content. Use schema markup, answer-based formatting (like FAQs), consistent topical authority, and ensure your content is updated, well-cited, and aligned with user intent to increase the chances of inclusion in AI responses.

What kinds of content perform well with GEO strategies?

High-quality explainers, how-to guides, product/service comparisons, FAQs, and authoritative summaries tend to perform well, as they match the kind of informative, concise content generative engines pull into their answers.